I worked on this project as Graphic Designer and Art Director. I developed the original design myself, then handed the project off to one of my team members and helped guide the project towards a successful presentation with Whole Foods. A huge THANKS to Scott Mason for helping to bring this design together.

I worked on this project as both Illustrator and Art Director. First I want to explain that essential oils are supplied from farms and vineyards from all over the world and I wanted to create a package design that told that story. After seeing so much of the work and labor that goes into bringing these products to us,  I thought it was a meaningful message to emphasize. I worked with one other illustrator on my team and a graphic designer to bring this packaging together. Thanks to Scott Mason, Kristy Lender and also to Ariel Jenson for the awesome photography.

On this packaging project I developed a system of iconography that would help to inform customers about essential oils as well as their benefits and uses. These icons would serve a great deal of function in guiding customers through a line of 20+ products as well as provide an attractive aesthetic to the brand. I worked as both graphic designer and art director with a team in designing the structure and die line of the packaging, the design of the icons and creating a unifying color scheme for the whole line. Thank you to Scott Mason for his help on design and to Ariel Jenson for the photography.

I was asked by one of my best friends to help him develop a brand for his food truck that specialized in grilled cheese sandwiches. He needed a logo, truck design, staff apparel, menu and other various design elements. I had so much fun bringing life and personality to my friend's passionate undertaking. After finally taking the streets in his yellow striped Food Truck, he was able to bring big flavor to a small town and quickly became an icon on the streets of Utah.

Ador is a brand that I had a key role in developing for Target retail stores. We recently designed an extension of that brand that would offer an aromatherapy product for their home fragrance department. It includes essential oils, diffusers, and fragrant wax melts. As part of the development and design of this product we included also the guidelines for retail merchandizing that would fall within Targets parameters. Part of what made me particularly proud of this project is that it was dumped on me and my team with only 3 days to execute. Me and two of my team members worked long into the night to get all of it put together in time. 

The local tech boom here in Utah has brought a lot of young energy to the work front and these tech companies are wanting fun lifestyle branding for their corporate swag.